[Edifice Review] ERA-110D-1A — very masculine and very functional

Every month, we watch an abundance of updates in the model line of the flagship watches of Casio. Here we include four top “daughter” brands: G-Shock, Edifice, Baby-G, ProTrek. The focus of the Japanese manufacture can be considered in the same sequence: G-Shocks get their main attention, as always, Edifice has fewer models and everything is very sad with ProTrek [in terms of the appearance of new cases, styles, etc.]. As you can see, the Edifice brand takes the second place, and it’s not just like that – in the model range there are many pleasant series that users love for a wonderful mix of strict appearance and electronic functionality. Today, consider just such a representative called ERA-110D-1A.

Not that the models have sunk into us, no. We did not see anything fundamentally new [other variations of the “ERA” indices have already prepared us for such an appearance], but in principle, updating the format an-dj in a relatively democratic segment cannot but rejoice: future buyers have more models to choose from, and hence the chances of seeing someone in Edifice are growing, and not in the Chinese alternative. Sorry, but I still think that Casio has no [well, I will add the word “practically none competitors in my fictitious price / quality / functionality ratio.

would call the appearance ERA-110 chip. The watch looks pretty damn cool, especially if you’re a fan of strict, solid, masculine styles. No poppy elements – only metal in combination with a round shape of the dial and a fairly minimalistic internal content. Agree, the Japanese are a little taut with minimalism, but something gives simplicity in the ERA-110. Apparently the lack of digital values has done its job.

Bezel, by the way, got some marks of minute data, but there are still not many of them. I look at my watch and see only the seriousness: there is not even a chance for empty talk. Steel can not be perceived differently, but there is more than enough of it [metal hour marks, bracelet, hands, bezel]. A great reason to make a deal with such a partner [whom I am deceiving, multi-million dollar transactions are not concluded with such a watch, but I would like to …].

The lack of a second hand tends to annoy me. How did it happen? Where is the “liveliness” of the watch module? So I thought earlier, now I changed my attitude a bit for interesting reasons. The first reason is the stable deviation of the second hand from the data of the electronic window. Sorry, but the inexpensive watch segment has its drawbacks and you won’t run away from this. Of course, the Kasiites learned to deal with this problem thanks to multiple synchronization [including radio or via smartphone], you can still recall the Tough Movement technology, but the price tag for such watches starts to fluctuate from $ 500 [yes, there are problems with the arrows]. Why are these problems? The second reason is that the clock is not dead! Thanks to the additional window, you can set the display of seconds [in electronic format] and there will be something to watch [in the toilet].

The electronic dials [two of them] received an inverse type of display [when the background is black] so that they are not striking at all. This is both a plus and a minus. Plus – the emphasis is on a conservative analog format, minus – not everything is clearly visible. It is difficult to call it a minus, because a watch of this kind does not take a stopwatch for perfect readability [for example]. ERA-110D-1A will be used in an environment where only the exact time should be at the head of everything. Everything else is secondary, but it’s also important [to look at today’s date, set the time in a different time zone for parallel reading, etc.].

Three daily alarms can be programmed to take vitamins or even to wake up [one alarm clock with the “nap” mode is activated again after a while].

“Specifications of ERA-110”]

• Case / bezel material: Stainless steel
• One-touch 3-fold Clasp
• Stainless Steel Band
• Mineral Glass
• 100-meter water resistance

• Telememo
  Memory capacity: Up to 30 sets of data, with 8-character name and 16-digit telephone number
  Others: Remaining memory screen, auto-sort
• World time
  Current time in 30 cities (29 time zones), daylight saving on/off
• 1/100-second stopwatch
  Measuring capacity: 23:59’59.99”
  Measuring modes: Elapsed time, split time, 1st-2nd place times
• Countdown timer
  Measuring unit: 1 second
  Countdown range: 24 hours
  Countdown start time setting range: 1 minute to 24 hours (1-minute increments and 1-hour increments)
• 3 daily alarms (with 1 snooze alarm)
• Hourly time signal
• Full auto-calendar (to year 2099)
• 12/24-hour format
• Regular timekeeping
  Analog: 2 hands (hour, minute (hands move every 20 seconds))
  Digital: Hour, minute, second, am/pm, month, date, day
• Accuracy: ±30 seconds per month
• Approx. battery life: 10 years on CR2025 Size of case : 52×47.6×14.2mm
• Total weight : 176g

There is also the possibility of a notebook for 30 entries, where you specify 8 characters for non-numeric characters and 16 characters for numeric values. Now is a great time to run over to the “critics” and say “Ha, ha! Why is this notebook for telephone numbers in such an inconvenient format and in the 21st century? ” To which I answer simply “everyone uses the watch’s functionality to his imagination”. Someone can thus store passwords, pin codes to cards, memorable dates, etc. This is, damn it, your internal storage, which, most likely, no one will go into. The only negative is that complex passwords will not work, only numbers are needed.

World time function – another lifesaver for travel lovers. We chose the time zone and in the small window you have her time. It is a pity that there is no “Hand Shift” function, which removes the arrows for reading information from the digital window, but do not forget about the budget segment of this series.

Battery for 10 years. This is not just marketing, this is reality, gentlemen. The module is not demanding for mass power consumption [no backlight], which means it will work for as long as 10 years. Watches from this category have confirmed this more than once [Casio has a lot of these].

A bracelet. A typical representative of stainless steel [links empty].

Water resistance is very ok – 100 meters [even suitable for studying the seabed with a pipe]. Glass: mineral. Watch dimensions: 52 × 47.6 × 14.2 mm.

Conclusion

The ERA-110D-1A cannot be called ideal. They, like everyone in our world, have received both strengths and weaknesses. Strong: functional, appearance, 10-year battery. Weak: lack of backlight and second hand, the electronic window is not always visible due to the main hands. However, the watch is just perfect in my price / quality / functionality ratio. I hope you will agree.

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Firstly published, but we carefully translated into English.