A collaborative model with ELNEST CREATIVE ACTIVITY, a brand that plans to create items for the success of traditional crafts and items that are particular about domestic production, from the “ Climber Line ” of full-fledged outdoor gear PRO TREK that continues to evolve with advanced technology and design The
ELNEST is a wear brand directed by Shin Iura, who started in 2007, and develops activity wear that connects nature and the city with both functionality and design. This collaboration was born by an offer from ELNEST, which continues to propose new values, such as collaborations with famous brands that are active on the front lines and products that incorporate traditional Japanese manufacturing.
Based on the PRW-60, which has undergone significant downsizing, the simple and robust world view that the brand embodies is expressed with a black-out dial inspired by the silence of nature. The minimalist design that conveys the minimum necessary information to stoic has a modern finish that makes you feel nostalgic.
The index ring indicated by the Durasoft band and the needle uses a deep green “Forest Green” inspired by the forest. The black dial is enhanced with a modern impression. A special phosphorescent material that emits light in the dark is integrally formed on the back of the Durasoft band. At night, phosphorescence illuminates the side of the band in a line, and you can feel the modernism of the ELNEST brand.
The included replacement crossband uses the original camouflage pattern “BOOKTREE CAMO” that represents ELNEST. This textile, inspired by the beech forests and plants of the Shirakami Mountains, which has become a World Natural Heritage site, is boldly expressed with a rough jacquard weave. We finished the design that makes ACTVIST look like a rough weaving expression that opens the way.
This collaboration model was created by creating a new value of “manufacturing” with the brand ELNEST, which plans items that are particular about domestic products, and manufacturing for inheriting traditional crafts, and PRO TREK, which has sharpened its functionality in the outdoors.