G-SHOCK, the watch brand that is always finding ways to blend diverse world culture into fashionable street scene timepieces, announces a model in collaboration with EVERLAST, one of the world’s top boxing and fitness gear brands.
The G-SQUAD GBA-800 base watch model delivers Bluetooth® communication capabilities that keep you in closer touch with your sports activities, making them more meaningful and fun. The coloring of this model is matte red, which matches the look of a boxing robe and creates a cool look. The face, belt, and back cover all sport the distinctive EVERLAST logo, and turning on the EL backlight causes the text, “Choice Of Champions,” which is the EVERLAST philosophy, to appear on the display.
This G-SQUAD Series model links with the G-SHOCK Connected phone app to provide access to a number of functions that support workouts. Daily health and fitness support functions include a 3-axis accelerometer that keeps track of step counts, a timer that lets you create up to 20 timer combinations of five timers each, memory for up to 200 lap records, and more. The app also makes it possible to maintain step count logs with five exercise intensity levels, to calculate the calories you burn, to specify a daily step target, to create timer combinations and send them to the watch, to store stopwatch measurement data, to view data, and more. All of this combines to help you plan and record your workouts, making them more effective and enjoyable. Other features include app-based auto time setting correction and other features for more efficient timekeeping, and an Auto Double LED Light to facilitate workouts in areas where lighting is dim.
The small case of this model is great for wear while engaging in sports. Back wings on the inside of the band where it connects to the case, a new band ring shape that prevents sliding, and more band holes to allow better tightness adjustment, all add up to a more comfortable fit. A soft urethane band, which maintains its suppleness even after long wear, also contributes to comfort.